MisOcc to launch Baratong Bugas para sa Misamisnon (BBM) Asenso Rice Program at Asenso Trade Fair



MISAMIS OCCIDENTAL (PIA) – In a significant move to bolster local agriculture, the Provincial Government of Misamis Occidental is set to launch the Baratong Bugas para sa Misamisnon (BBM) Asenso Rice Program during the Asenso Trade Fair from October 25 to November 10, 2024.

This initiative aims to provide affordable rice to all families in Misamis Occidental, allowing them to purchase 5 kilograms at just ₱43.00 per kilogram. The trade fair booth will be open daily from 10:00 AM to 10:00 PM, with local government unit (LGU) employees eligible to buy rice from 5:00 PM to 6:00 PM.

Provincial Agriculture Officer Jun Salaguste stated, “This program highlights our locally sourced rice, sold at an incredibly reasonable price of ₱43 per kilo, significantly below market rates. We invite everyone to visit the trade fair from October 25 to November 10, 2024, for the opening.”

Governor Henry S. Oaminal envisions this initiative as part of a broader strategy to benefit all Misamisnons. He remarked that the trade fair aims to showcase products from local farmers, enhancing their livelihoods. “We want to ensure that Misamisnons have access to quality rice at a lower price while supporting our local farmers,” he affirmed.

Winston "Dondon" Catane, Chairman of the Committee on Agriculture, added that this program aligns with the “Kadiwa ng Pangulo” initiative of President Ferdinand “Bongbong” Marcos Jr., which seeks to ensure a stable food supply and empower farmers to sell their products directly to consumers.

The provincial government is purchasing rice at prices 1 to 2 pesos higher than current market rates, addressing challenges related to simultaneous harvests that have historically led to price drops. This strategy ensures fair pricing for both farmers and consumers.

This initiative is part of the Asenso Rice Farmers Full Assistance Program, which includes support for land preparation, distribution of free seeds and fertilizers, and financial assistance. These efforts reflect Governor Oaminal's commitment to uplifting the agricultural sector and ensuring food security for the people of Misamis Occidental.

By promoting local products and providing affordable rice options, the BBM Asenso Rice Program is a vital step toward a sustainable and prosperous future for both farmers and residents alike. (SN/PGMO)

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